Buyerdock is the first to be approved by GS1 to use GS1 Digital Link inside 2D-QR codes. In doing so Buyerdock have become a GS1 approved partner, enabling them to generate and supply the new advanced 2D-QR code to GS1 standards, for all brands and manufacturers globally.
Buyerdock is a sophisticated database-driven online solution connecting buyers and sellers by enabling brands to present expansive information about their products. Through partnering with GS1, Buyerdock enables brand owners to download 2D-QR codes with ease.
These 2D-QR codes can then be printed on product packaging, meeting not only retailers’ in-store requirements, but also enhancing the consumer product experience. By simply scanning the 2D-QR code with a smartphone, consumers will have convenient, instant access to expansive product content via a Web-app without having to download or register.
GS1 standards are the most widely used system of standards in the world. The most recognisable is the barcode, used by over 2.5 million business globally. GS1 is a not-for-profit company with 116 offices operating across 150 countries.
Buyerdock is a GS1 Approved Partner and is the first and only approved provider of GS1 Digital Link in the. GS1 Digital Link enables connections to all types of business-to-business and business-to- consumer information via 2D-QR codes.
Buyerdock’s compliance with GS1 Standards include:
Item: Global Trade Item Number (GTIN).
The product can encode GS1 Digital Link into appropriate data carriers. The product can generate/utilise GS1 Digital Link URLs.
The product can add structured data about an item to a web page to make it more public friendly using the GS1 Web Vocabulary, so that the item details are machine-readable.
Buyerdock have launched a consumer Web-app powered by GS1 standards, that enables brands to achieve the new 2D-QR code standard.
By 2027, 1D-Barcodes must be accompanied with 2D-QR codes. All brands will need to adhere to GS1 Standards for these codes to work on major retailer POS systems. This adoption has already begun in Brazil and Australia.
Make the change now and take the opportunity to engage with your consumers, while waiting for retailers to update their POS capabilities.