Buyerdock Partners with LaundRe
Reimagining the Future of Sustainable Fashion
The fashion industry is evolving and so are the systems that power it.
To accelerate this change, we are proud to announce a partnership with LaundRe, the UK’s first circular denim finishing hub, bringing together onshore textile innovation and digital transparency.
Based in London, LaundRe provides brands, retailers, and recyclers with a local, low-impact solution to extend the lifecycle of denim. Using cutting-edge laser, ozone, and nebulisation wash systems, LaundRe transforms unsold or unfinished denim into premium, as-new garments.
The result: less waste, fewer imports, and a smaller carbon footprint.
Together, Buyerdock and LaundRe are redefining how circular fashion works, from verified production to visible impact.
Embedding Circularity into Every Garment
At the heart of this collaboration lies the Digital Product Passport (DPP) Buyerdock’s secure, dynamic platform for compliance and traceability.
Every pair of LaundRe ReBorn jeans will now carry a DPP, giving each product a unique digital identity. Through a single scan, consumers can access verified information on:
• How and where the denim was refinished
• Sustainability and sourcing data
• Repair and care guidance
• Recycling instructions at end-of-life
Brands benefit too, gaining the ability to update and evidence data in real time without reprinting labels or packaging.
It’s a living connection between brand, product, and consumer. It’s a proof that circularity can be both transparent and scalable.
End-to-End Transparency for Sustainable Denim
This partnership bridges LaundRe’s physical circular systems with Buyerdock’s digital infrastructure. By integrating verified sustainability data into every ReBorn product passport, brands can:
• Demonstrate compliance with EU and UK regulations
• Communicate impact with measurable data
• Engage consumers through transparent storytelling
It’s more than traceability, it’s trust, powered by technology.
Onshore Innovation, Global Impact
Circularity starts locally.
By bringing denim finishing back to the UK, LaundRe is helping brands reduce lead times, eliminate overseas transport emissions, and revitalise regional production skills.
Buyerdock’s DPP platform ensures that these sustainability benefits are captured, verified, and shared. All helping consumers see the real impact of onshore manufacturing choices.
Commercialising Circular Fashion
Circular fashion isn’t just better for the planet, it’s also better for business. Together, Buyerdock and LaundRe are proving that circularity can create new commercial opportunities by:
• Turning unsold or returned stock into profitable, premium products
• Unlocking consumer engagement through product storytelling
• Delivering data insights to guide sustainability reporting and ESG goals
This partnership demonstrates how responsibility and profitability can coexist, creating new value without new waste.
Educating for Change
Through LaundRe’s ReEducate workshops, this collaboration also supports education, helping brands understand both circular design best practice and compliance readiness.
By combining hands-on textile expertise with digital learning, we’re empowering the next generation of designers and sustainability leaders to make informed, measurable impact.
Looking ahead
The LaundRe x Buyerdock partnership is more than a collaboration, it’s a blueprint for how digital transparency and innovation can scale circular fashion.
Together, we’re demonstrating that the future of fashion is not just sustainable. It’s measurable, compliant, and connected.
Circular denim. Verified data. Real impact.
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